Bar C Montana - A Drilling & Welding Website

Overview

Bar C Drilling & Welding is a Montana-based company specializing in well drilling, well repair, welding, and agricultural water solutions. They serve communities across Bozeman, Whitehall, Livingston, Three Forks, and beyond.

When they came to us, they already had a website — but it wasn’t working. The design was outdated, the services weren’t clear, and it wasn’t set up to convert traffic from their Google Ads campaigns into real leads.

The Challenge

The problems with their old site were holding them back:

  • Unclear services – Visitors weren’t sure what Bar C offered.

  • Poor conversion flow – No strong calls to action or easy way to request a quote.

  • Outdated design – The site didn’t reflect their credibility and expertise.

  • Google Ads barrier – Our marketing partners couldn’t get results because the site wasn’t built for conversions.

The Approach

We rebuilt the website from the ground up with a clear focus on professionalism, clarity, and conversion optimization:

  • Modern, clean layout using Editor X to highlight drilling, well services, and welding in a way that’s easy to navigate.

  • Geo-targeted messaging to immediately show service areas and capture local search traffic.

  • Conversion-focused design with clear CTAs like “Get a Quote” and “Contact Us”.

  • Trust signals through customer testimonials and their designation as Montana’s #1 Pentair Dealer.

  • Mobile-first build so prospects on the go can contact them quickly.

Key Features

  • Service-specific pages for drilling, well repair, and welding.

  • Lead capture forms tied directly to ad campaigns.

  • Testimonials from real customers to build confidence.

  • Strong visual hierarchy that emphasizes their reliability and expertise.

The Results

The new site gave our Google Ads team a platform that actually works. Now, ad traffic isn’t wasted — visitors can see what Bar C offers, why they’re trusted, and how to reach out right away.

The redesign has:

  • Increased trust and professionalism.

  • Created a conversion-ready hub for ad traffic.

  • Positioned Bar C as a leading local provider in their industry.

Takeaway

For Bar C Drilling & Welding, the website is no longer a liability — it’s a growth tool. By aligning design with marketing goals, we helped transform an outdated site into a conversion-focused platform that supports both their brand and their bottom line.

Melia

Web and Graphic Design

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